Sales & Marketing Business Manager — Western Canada
Responsible for developing and managing key retail grocery accounts across Western Canada, with a strong focus on strategic growth, brand alignment, and best-in-class retail execution. The role bridges national brand strategy with regional market dynamics to drive sustainable sales performance.Key Retail Partners
Pattison Food Group banners, including:Save-On-Foods
Choices Markets
Nature’s Fare Markets
Buy-Low Foods
Nesters Market
Urban Fare
Associated GrocersAdditional key accounts:
Federated Co-operatives Limited
Calgary Co-op
Independent retailers across Vancouver Island and Western CanadaBrand Portfolio
Representing a diverse portfolio of leading natural, specialty, and wellness brands, including:Healthy Choice, Gardein, Earth Balance, Glutino, Angie’s Boomchickapop, Desert Essence, Dr. Schär, Polenghi, Daiya Foods, KIND, Lipton, Naked & Saucy, TruRoots, Vita Coco, Watkins, Sambucol and other brands within the natural and specialty product categories.
Core Focus Areas
Building and maintaining strong retail, distributor, and vendor relationshipsDriving regional sales growth and market-share expansion
Leading promotional strategy, trade spend optimization, and retail execution
Aligning brand positioning with evolving Western Canadian consumer trends

Acosta Group – Natural Brand Overview
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